---
_id: '13646'
abstract:
- lang: eng
  text: <jats:p> Evaluative conditioning (EC) refers to changes in liking that are
    due to the pairing of stimuli. Although the question of whether a secondary task
    can interfere with the occurrence of EC is of great theoretical relevance, previous
    research has not obtained a consistent pattern of results. Whereas in some studies
    EC remains intact under dual-task conditions, in others a secondary task resulted
    in reduced or diminished EC. In order to reconcile these inconsistent findings,
    we hypothesized that dual-task interference in EC depends on the similarity of
    demands incurred by processing the stimuli used in the conditioning procedure
    and the secondary task. Specifically, we assumed that interference only occurs
    when similar verbal or visuospatial demands are imposed. In order to test this
    hypothesis, we investigated the occurrence of EC under conditions of a demanding
    3-back working memory task while using either orthographic or pictorial stimuli
    to manipulate verbal and visuospatial processing demands, respectively. Relative
    to conditions using dissimilar types of stimuli, we found that the 3-back task
    interfered with the occurrence of EC only when the same types of stimuli were
    used. The implications for the underlying processes of EC are discussed. </jats:p>
author:
- first_name: Georg
  full_name: Halbeisen, Georg
  id: '85780'
  last_name: Halbeisen
  orcid: 0000-0002-9529-2215
- first_name: Eva
  full_name: Walther, Eva
  last_name: Walther
citation:
  ama: 'Halbeisen G, Walther E. Dual-task interference in evaluative conditioning:
    Similarity matters! <i>Quarterly Journal of Experimental Psychology</i>. 2015;68(10):2008-2021.
    doi:<a href="https://doi.org/10.1080/17470218.2014.1002506">10.1080/17470218.2014.1002506</a>'
  apa: 'Halbeisen, G., &#38; Walther, E. (2015). Dual-task interference in evaluative
    conditioning: Similarity matters! <i>Quarterly Journal of Experimental Psychology</i>,
    <i>68</i>(10), 2008–2021. <a href="https://doi.org/10.1080/17470218.2014.1002506">https://doi.org/10.1080/17470218.2014.1002506</a>'
  bjps: '<b>Halbeisen G and Walther E</b> (2015) Dual-Task Interference in Evaluative
    Conditioning: Similarity Matters! <i>Quarterly Journal of Experimental Psychology</i>
    <b>68</b>, 2008–2021.'
  chicago: 'Halbeisen, Georg, and Eva Walther. “Dual-Task Interference in Evaluative
    Conditioning: Similarity Matters!” <i>Quarterly Journal of Experimental Psychology</i>
    68, no. 10 (2015): 2008–21. <a href="https://doi.org/10.1080/17470218.2014.1002506">https://doi.org/10.1080/17470218.2014.1002506</a>.'
  chicago-de: 'Halbeisen, Georg und Eva Walther. 2015. Dual-task interference in evaluative
    conditioning: Similarity matters! <i>Quarterly Journal of Experimental Psychology</i>
    68, Nr. 10: 2008–2021. doi:<a href="https://doi.org/10.1080/17470218.2014.1002506">10.1080/17470218.2014.1002506</a>,
    .'
  din1505-2-1: '<span style="font-variant:small-caps;">Halbeisen, Georg</span> ; <span
    style="font-variant:small-caps;">Walther, Eva</span>: Dual-task interference in
    evaluative conditioning: Similarity matters! In: <i>Quarterly Journal of Experimental
    Psychology</i> Bd. 68, SAGE Publications (2015), Nr. 10, S. 2008–2021'
  havard: 'G. Halbeisen, E. Walther, Dual-task interference in evaluative conditioning:
    Similarity matters!, Quarterly Journal of Experimental Psychology. 68 (2015) 2008–2021.'
  ieee: 'G. Halbeisen and E. Walther, “Dual-task interference in evaluative conditioning:
    Similarity matters!,” <i>Quarterly Journal of Experimental Psychology</i>, vol.
    68, no. 10, pp. 2008–2021, 2015, doi: <a href="https://doi.org/10.1080/17470218.2014.1002506">10.1080/17470218.2014.1002506</a>.'
  mla: 'Halbeisen, Georg, and Eva Walther. “Dual-Task Interference in Evaluative Conditioning:
    Similarity Matters!” <i>Quarterly Journal of Experimental Psychology</i>, vol.
    68, no. 10, 2015, pp. 2008–21, <a href="https://doi.org/10.1080/17470218.2014.1002506">https://doi.org/10.1080/17470218.2014.1002506</a>.'
  short: G. Halbeisen, E. Walther, Quarterly Journal of Experimental Psychology 68
    (2015) 2008–2021.
  ufg: '<b>Halbeisen, Georg/Walther, Eva</b>: Dual-task interference in evaluative
    conditioning: Similarity matters!, in: <i>Quarterly Journal of Experimental Psychology</i>
    68 (2015), H. 10,  S. 2008–2021.'
  van: 'Halbeisen G, Walther E. Dual-task interference in evaluative conditioning:
    Similarity matters! Quarterly Journal of Experimental Psychology. 2015;68(10):2008–21.'
date_created: 2026-03-27T10:20:43Z
date_updated: 2026-04-08T12:50:18Z
department:
- _id: DEP1500
doi: 10.1080/17470218.2014.1002506
extern: '1'
external_id:
  isi:
  - '000360295200005'
  pmid:
  - '25607718'
intvolume: '        68'
isi: '1'
issue: '10'
language:
- iso: eng
page: 2008-2021
pmid: '1'
publication: Quarterly Journal of Experimental Psychology
publication_identifier:
  eissn:
  - 1747-0226
  issn:
  - 1747-0218
publication_status: published
publisher: SAGE Publications
quality_controlled: '1'
status: public
title: 'Dual-task interference in evaluative conditioning: Similarity matters!'
type: scientific_journal_article
user_id: '83778'
volume: 68
year: '2015'
...