@misc{13636,
  abstract     = {{Successful treatment not only depends on adhering to taking medication and attending therapy but also on behavioral changes. In two experiments (total N = 256), we investigated the hypothesis that the perceived social role of a treatment as partner (co-producer of a health-benefits) or servant (sole provider of health benefits) could promote or prevent intentions to engage in health-related behaviors. Specifically, we used headache treatment as an everyday example and found that participants were more inclined to engage in headache-reducing behaviors when painkillers were described as partners as compared to servants. Implications of these findings for the importance of anthropomorphic social perception in the clinical application are discussed. }},
  author       = {{Aengenheister, Jana S. and Urban, Renée and Halbeisen, Georg}},
  booktitle    = {{Zeitschrift für Psychologie}},
  issn         = {{2151-2604}},
  keywords     = {{social cognition, health behavior, anthropomorphism, headache}},
  number       = {{3}},
  pages        = {{171--177}},
  publisher    = {{Hogrefe }},
  title        = {{{Cures That (Make You) Work How a Treatment's Social Role Affects Health-Related Behavioral Intentions}}},
  doi          = {{10.1027/2151-2604/a000449}},
  volume       = {{229}},
  year         = {{2021}},
}