---
_id: '13643'
abstract:
- lang: eng
  text: Attitudes are at the core of many topical issues, and a meeting point for
    research and discussion. This pervasiveness is not surprising given an attitude's
    utility in reducing the complexity of the environment into relatively simple likes
    or dislikes of stimuli. How attitudes are formed is usually addressed by means
    of evaluative conditioning (EC). EC has been addressed from a traditional cognitive
    and a functional account. In this article, we present a different perspective
    on EC, which is situated in action control research. This perspective tries to
    take advantage of the strengths of both existing EC accounts by focusing on those
    cognitive processes that enjoy high levels of experimental control and that are
    necessary to explain how stimuli find their way into mental processing and ultimately
    into an evaluative response. Implications of this action control based account
    for EC research in specific and for attitude research in general are discussed.
author:
- first_name: Eva
  full_name: Walther, Eva
  last_name: Walther
- first_name: Katarina
  full_name: Blask, Katarina
  last_name: Blask
- first_name: Georg
  full_name: Halbeisen, Georg
  id: '85780'
  last_name: Halbeisen
  orcid: 0000-0002-9529-2215
- first_name: Christian
  full_name: Frings, Christian
  last_name: Frings
citation:
  ama: Walther E, Blask K, Halbeisen G, Frings C. An action control perspective of
    evaluative conditioning. <i>European Review of Social Psychology</i>. 2019;30(1):271-310.
    doi:<a href="https://doi.org/10.1080/10463283.2019.1699743">10.1080/10463283.2019.1699743</a>
  apa: Walther, E., Blask, K., Halbeisen, G., &#38; Frings, C. (2019). An action control
    perspective of evaluative conditioning. <i>European Review of Social Psychology</i>,
    <i>30</i>(1), 271–310. <a href="https://doi.org/10.1080/10463283.2019.1699743">https://doi.org/10.1080/10463283.2019.1699743</a>
  bjps: <b>Walther E <i>et al.</i></b> (2019) An Action Control Perspective of Evaluative
    Conditioning. <i>European Review of Social Psychology</i> <b>30</b>, 271–310.
  chicago: 'Walther, Eva, Katarina Blask, Georg Halbeisen, and Christian Frings. “An
    Action Control Perspective of Evaluative Conditioning.” <i>European Review of
    Social Psychology</i> 30, no. 1 (2019): 271–310. <a href="https://doi.org/10.1080/10463283.2019.1699743">https://doi.org/10.1080/10463283.2019.1699743</a>.'
  chicago-de: 'Walther, Eva, Katarina Blask, Georg Halbeisen und Christian Frings.
    2019. An action control perspective of evaluative conditioning. <i>European Review
    of Social Psychology</i> 30, Nr. 1: 271–310. doi:<a href="https://doi.org/10.1080/10463283.2019.1699743">10.1080/10463283.2019.1699743</a>,
    .'
  din1505-2-1: '<span style="font-variant:small-caps;">Walther, Eva</span> ; <span
    style="font-variant:small-caps;">Blask, Katarina</span> ; <span style="font-variant:small-caps;">Halbeisen,
    Georg</span> ; <span style="font-variant:small-caps;">Frings, Christian</span>:
    An action control perspective of evaluative conditioning. In: <i>European Review
    of Social Psychology</i> Bd. 30, Informa UK Limited (2019), Nr. 1, S. 271–310'
  havard: E. Walther, K. Blask, G. Halbeisen, C. Frings, An action control perspective
    of evaluative conditioning, European Review of Social Psychology. 30 (2019) 271–310.
  ieee: 'E. Walther, K. Blask, G. Halbeisen, and C. Frings, “An action control perspective
    of evaluative conditioning,” <i>European Review of Social Psychology</i>, vol.
    30, no. 1, pp. 271–310, 2019, doi: <a href="https://doi.org/10.1080/10463283.2019.1699743">10.1080/10463283.2019.1699743</a>.'
  mla: Walther, Eva, et al. “An Action Control Perspective of Evaluative Conditioning.”
    <i>European Review of Social Psychology</i>, vol. 30, no. 1, 2019, pp. 271–310,
    <a href="https://doi.org/10.1080/10463283.2019.1699743">https://doi.org/10.1080/10463283.2019.1699743</a>.
  short: E. Walther, K. Blask, G. Halbeisen, C. Frings, European Review of Social
    Psychology 30 (2019) 271–310.
  ufg: '<b>Walther, Eva u. a.</b>: An action control perspective of evaluative conditioning,
    in: <i>European Review of Social Psychology</i> 30 (2019), H. 1,  S. 271–310.'
  van: Walther E, Blask K, Halbeisen G, Frings C. An action control perspective of
    evaluative conditioning. European Review of Social Psychology. 2019;30(1):271–310.
date_created: 2026-03-27T10:17:54Z
date_updated: 2026-04-08T13:05:22Z
department:
- _id: DEP1500
doi: 10.1080/10463283.2019.1699743
extern: '1'
external_id:
  isi:
  - '000509308600001'
intvolume: '        30'
isi: '1'
issue: '1'
language:
- iso: eng
page: 271-310
publication: European Review of Social Psychology
publication_identifier:
  issn:
  - 1046-3283
  - 1479-277X
publication_status: published
publisher: Informa UK Limited
status: public
title: An action control perspective of evaluative conditioning
type: scientific_journal_article
user_id: '83778'
volume: 30
year: '2019'
...
