{"language":[{"iso":"eng"}],"conference":{"location":"Budapest","end_date":"2022-05-27","name":"2022 European Marketing Academy Conference","start_date":"2022-05-24"},"date_created":"2022-06-10T07:04:12Z","year":"2022","date_updated":"2024-12-04T14:47:45Z","_id":"8341","author":[{"first_name":"Gerrit","full_name":"Cziehso, Gerrit","last_name":"Cziehso"},{"first_name":"Tobias","orcid":"0000-0002-2533-335X","id":"77945","full_name":"Schäfers, Tobias","last_name":"Schäfers"},{"first_name":"Stefan","full_name":"Brinkhoff, Stefan","last_name":"Brinkhoff"},{"first_name":"Nina","last_name":"Nauß","full_name":"Nauß, Nina"}],"publication_status":"accepted","status":"public","type":"conference_speech","title":"„Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement","user_id":"83781","department":[{"_id":"DEP1521"}],"citation":{"mla":"Cziehso, Gerrit, et al. <i>„Just Try It on!” - Using Location-Based Bluetooth Technology to Reveal the Effects of Fitting Room Visits on Purchases and in-Store Movement</i>.","chicago":"Cziehso, Gerrit, Tobias Schäfers, Stefan Brinkhoff, and Nina Nauß. <i>„Just Try It on!” - Using Location-Based Bluetooth Technology to Reveal the Effects of Fitting Room Visits on Purchases and in-Store Movement</i>, n.d.","chicago-de":"Cziehso, Gerrit, Tobias Schäfers, Stefan Brinkhoff und Nina Nauß. <i>„Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement</i>.","din1505-2-1":"<span style=\"font-variant:small-caps;\">Cziehso, Gerrit</span> ; <span style=\"font-variant:small-caps;\">Schäfers, Tobias</span> ; <span style=\"font-variant:small-caps;\">Brinkhoff, Stefan</span> ; <span style=\"font-variant:small-caps;\">Nauß, Nina</span>: <i>„Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement</i>","havard":"G. Cziehso, T. Schäfers, S. Brinkhoff, N. Nauß, „Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement, n.d.","van":"Cziehso G, Schäfers T, Brinkhoff S, Nauß N. „Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement.","bjps":"<b>Cziehso G <i>et al.</i></b> (n.d.) <i>„Just Try It on!” - Using Location-Based Bluetooth Technology to Reveal the Effects of Fitting Room Visits on Purchases and in-Store Movement</i>. .","ufg":"<b>Cziehso, Gerrit u. a.</b>: „Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement, o. O. u. J. .","ieee":"G. Cziehso, T. Schäfers, S. Brinkhoff, and N. Nauß, <i>„Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement</i>.","short":"G. Cziehso, T. Schäfers, S. Brinkhoff, N. Nauß, „Just Try It on!” - Using Location-Based Bluetooth Technology to Reveal the Effects of Fitting Room Visits on Purchases and in-Store Movement, n.d.","ama":"Cziehso G, Schäfers T, Brinkhoff S, Nauß N. <i>„Just Try It on!” - Using Location-Based Bluetooth Technology to Reveal the Effects of Fitting Room Visits on Purchases and in-Store Movement</i>.","apa":"Cziehso, G., Schäfers, T., Brinkhoff, S., &#38; Nauß, N. (n.d.). <i>„Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement</i>. 2022 European Marketing Academy Conference, Budapest."}}