eJust try it on!d - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement
G. Cziehso, T. Schäfers, S. Brinkhoff, N. Nauß, eJust Try It on!” - Using Location-Based Bluetooth Technology to Reveal the Effects of Fitting Room Visits on Purchases and in-Store Movement, n.d.