Minever Zevker even managed to secure a deal on the Vox TV show "Die Höhle der Löwen" (The Lion's Den). Although the negotiations did not go quite as originally hoped, the end result was a strong outcome and, above all, a great deal of enthusiasm for the founder and her idea of conjuring up fermented meals quickly and easily.
But it wasn't just in front of the TV screens that the evening was a memorable experience. Minever invited friends, companions, and supporters to a community event at the Pioneers Club Theater in Bielefeld. There, they watched the episode together—almost like at the movies. "The audience reacted with laughter, applause, and cheers at just the right moments, which underscored the special atmosphere in the room," report Carina Fobbe and Britta Schattenberg from Campus Foundery OWL.
Another highlight: those present were able to sample Miss Mineva's new products right away. Since the beginning of the week, Cup Wunder, healthy convenience meals that can be prepared by adding water, have been available on supermarket shelves. Between networking, exciting conversations, and live reactions to the show, the success of this major milestone was celebrated in style.
A truly magnificent success! If you haven't tried the soups yet, head to the supermarket – it's worth it!