Please note that ELSA no longer supports Internet Explorer versions 8 or 9 (or earlier).
We recommend upgrading to the latest Internet Explorer, Google Chrome, or Firefox.
8 Publikationen
2022 | Zeitschriftenaufsatz (wiss.) | ELSA-ID: 8328
M. van der Borgh, T. Schäfers, A. Lindgreen, and C. A. Di Benedetto, “Moving the needle: Publishing academic-practitioner research in Industrial Marketing Management,” Industrial marketing management : the international journal for industrial and high-tech firms, vol. 103, no. 5, pp. A1–A6, 2022, doi: 10.1016/j.indmarman.2022.03.015.
ELSA
| DOI
2022 | Konferenz - Vortrag | ELSA-ID: 8339
F. Lauzi, J. Westphal, D. Rangarajan, T. Schäfers, M. C. Parra-Merono, and M. D. De-Juan-Vigaray, Sales Enablement for Industrial Marketing: Exploring Contingencies and Dynamics.
ELSA
2022 | Konferenz - Vortrag | ELSA-ID: 8340
T. Schäfers and M. Leban, On-Demand Features: Opportunities and Challenges of Fractional as-a-Service Business Models.
ELSA
2022 | Konferenz - Vortrag | ELSA-ID: 8341
G. Cziehso, T. Schäfers, S. Brinkhoff, and N. Nauß, „Just try it on!” - Using location-based bluetooth technology to reveal the effects of fitting room visits on purchases and in-store movement.
ELSA
2022 | Konferenz - Vortrag | ELSA-ID: 8808
T. Schäfers and M. Groza, Selling ownership or selling access? Examining salespersons’ preferences and capabilities .
ELSA
2022 | Zeitschriftenaufsatz (wiss.) | ELSA-ID: 7517
T. Schäfers, M. Leban, and F. Vogt, “On-demand features: Consumer reactions to tangibility and pricing structure,” Journal of Business Research, vol. 39, no. 2, pp. 751–761, 2022, doi: 10.1016/j.jbusres.2021.09.054.
ELSA
| DOI
| WoS
2021 | Zeitschriftenaufsatz (wiss.) | ELSA-ID: 7518 | 
T. Schäfers, G. Narayanamurthy, R. Moser, and M. Leban, “The sharing economy at the base of the economic pyramid: How access‐based services can help overcome ownership risks,” Psychology & Marketing, vol. 38, no. 11, pp. 2073–2088, 2021, doi: 10.1002/mar.21541.
ELSA
| DOI
| Download (ext.)
| WoS
2021 | Zeitschriftenaufsatz (wiss.) | ELSA-ID: 7519
T. Schäfers, T. Falk, A. Kumar, and J. Schamari, “More of the same? Effects of volume and variety of social media brand engagement behavior,” Journal of Business Research, vol. 135, pp. 282–294, 2021, doi: 10.1016/j.jbusres.2021.06.033.
ELSA
| DOI
| WoS